The MobiLab Upper Austria is user-centered, multidisciplinary and has a strong connection to the real world. With the help of a modular, mobile innovation space, social and entrepreneurial processes and dynamics on the subject of mobility and logistics are recorded and new ideas are tested and analyzed with an open-ended approach. On the basis of these findings, sustainable mobility solutions for urban space are finally developed, thus initiating social and structural transformation processes in the field of urban mobility.

In line with the focus of mobility in the central area of ​​Upper Austria, the focus of the requested MobiLab Upper Austria is on the mobility of people and goods. The MobiLab Upper Austria addresses those traffic flows that are primarily induced by economic activity. In passenger traffic, these are, for example, commuter traffic, official and business trips as well as customer and visitor traffic. In the area of ​​freight transport, it is primarily about delivery, production and delivery transport including disposal. In view of the complexity of the interaction of the influencing variables, procedures are required that can incorporate many dimensions into the discourse. Therefore, a kind of biotope is created in which it is possible to immerse yourself in the actual problem area. In Upper Austria this is characterized by the lack of connection between business and public space. In particular, the direct involvement of citizens should be promoted. In addition, it was noted in a sounding that an open approach, which can transform mobility problems into social innovation, is currently rarely pursued. 

The MobiLab Upper Austria therefore follows the philosophy that innovation is not always just technology, but also includes the intelligent connection of social and organizational aspects. This also applies to the first innovation projects (City Logistics Hub, Multimodal Lifestyles and Delivery Service 4.0) that are to be imported into the laboratory. 

The planned use of the laboratory can be summarized in the creation of i) new impulses for mobility research through the integration of new perspectives and methods from foreign domains as well as ii) method pools to accelerate the innovation and knowledge transfer processes from the generation of ideas to the social establishment. In addition, findings for the concrete implementation of mobility solutions in urban areas and their effect on the quality of the solutions are to be measured. See also: https://www.mobilab-ooe.at/